Join the Ugly Fruit and Veg Campaign

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Most people think that if a fruit or vegetable isn’t perfectly shaped you shouldn’t buy it. WRONG: “Ugly” produce is perfectly fresh, nutritious and often even healthier because organic fruit and veggies from small farms come in all shapes and sizes.

But billions of pounds of ugly produce are wasted every year because stores wouldn’t accept them thinking people won’t buy them.

You can join the Ugly Fruit and Veg Campaign by asking your local grocery for ugly produce, buying ugly produce yourself and sending in photos of the funny shapes you found!

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DoElna Bau